About SmplCo — digital product studio

About

“Let's have the right conversations after 5 days, not 5 months…”

We're a team of global entrepreneurs who've built, sold, and invested in digital companies. We knew innovators like us needed a faster, safer, smarter way to get ideas to market. SmplCo is that way, built on hard-earned experience and a dash of Google Ventures magic.

Our
Team

We're a group of digital experts from the four corners of the globe, who are deeply passionate about bringing Big Ideas to life and making magic happen

Andreas Melvær — Managing Director at SmplCo

Andreas Melvær

Managing Director

Lasse Andresen — Partner & Unicorn Tech Developer at SmplCo

Lasse Andresen

Partner & Unicorn Tech Developer

Jingjing Li — UI/UX Design & Data Science at SmplCo

Jingjing Li

UI/UX Design & Data Science

Michael Millar — Partner & Brand Strategist at SmplCo

Michael Millar

Partner & Brand Strategist

Giorgiana Mihaela Bejan — UI/UX Design at SmplCo

Giorgiana Mihaela Bejan

UI/UX Design

Bjørn Ivar Knudsen — Partner & SaaS Expert at SmplCo

Bjørn Ivar Knudsen

Partner & SaaS Expert

Leonardo Hernandez — UI/UX Design Lead at SmplCo

Leonardo Hernandez

UI/UX Design Lead

Andras Toth — Partner & Head of Development at SmplCo

Andras Toth

Partner & Head of Development

Jeanne Irina Knudsen — UI/UX Design & Game Design at SmplCo

Jeanne Irina Knudsen

UI/UX Design & Game Design

Stian Selland — Partner & Martech Expert at SmplCo

Stian Selland

Partner & Martech Expert

Dag Andreas Olsen — Business Expert at SmplCo

Dag Andreas Olsen

Business Expert

Axel Thoma — Business Strategist (CH) at SmplCo

Axel Thoma

Business Strategist (CH)

Talk
to us

Every great product starts with a conversation. We dive into your vision, challenges, and goals, collaborating through discussions and workshops to turn ideas into a solid concept, laying the groundwork for what's next.

5 Day
Prototype

In just five days, we transform your idea into a high-fidelity, clickable prototype that is ready to wow stakeholders and investors. You benefit from:

  • +Risk reduction: test and validate ideas early
  • +Speed: lay foundations for rapid MVP development
  • +Cost efficiency: learn fast without big investment
  • +Alignment: all stakeholders have clear visibility

Product
Development

First, our ultra-lean Design as a Service gives you the expert resources you need to design your MVP, when you need them. You get a full design team for the cost of a single designer. You avoid the confusion, delays, cost — and stress! — that dog most digital projects.

Next, we partner with highly skilled developers to transform your prototype into a functional product. Our network of experienced, AI-powered engineers ensures a smooth and efficient development process.

Ready, set
Launch

With deep expertise in business and SaaS entrepreneurship, we help position your product for a successful launch — from refining your go-to-market strategy, to ensuring a smooth rollout.

Product
Marketing

A great product deserves great marketing. We create high-quality websites, compelling videos (ads, product demos, investor pitches), and a full suite of marketing materials to showcase your product in the best light — whether it's a simple flyer or an expansive campaign.

The
Plans

Reveal your vision

5-Day Prototype

Define key UI/UX, test viability, & win investment, with Silicon Valley-quality assets

*Start-up discounts available*

  • 3 workshops & live Figma iteration
  • Strategic insight from industry veterans
  • Your own team of epic product designers
  • Specialist support, from AI to UI
  • A hi-res, clickable prototype
  • Pitch-ready design & brand assets
Let's Talk About Your Vision

Build & launch fast

AI-assisted MVP

Create a working product in as little as a week, with our ultra-lean MVP process

*Start-up discounts available*

  • AI-assisted building for max efficiency
  • Designed for sustainable product growth
  • Expert product strategy & tech leadership
  • Code cleaned & deployed to Github
  • A beautifully designed working product
  • Deployment and rigorous testing
Let's Build Your Working Product

Raise funding

Get investor-ready

Define your story and create the assets needed to stand out from the crowd

  • Expert investor experience, insight, & networks
  • Millions raised by clients
  • Powerful pitchdecks
  • Engaging websites
  • All engagement content (audio, video, written)
  • Investment readiness audits (incl. SEIS)
  • Strategy re. size, timing, investor types, etc
Let's Talk About Raising