This is us
this is us
Our Work

©2025

About

"Let's have the right conversations after 5 days, not 5 months…"


We’re a team of global entrepreneurs who’ve built, sold, and invested in digital companies. We knew innovators like us needed a faster, safer, smarter way to get ideas to market. SmplCo is that way, built on hard-earned experience and a dash of Google Ventures magic.

"Let's have the right conversations after 5 days, not 5 months…"


We’re a team of global entrepreneurs who’ve built, sold, and invested in digital companies. We knew innovators like us needed a faster, safer, smarter way to get ideas to market. SmplCo is that way, built on hard-earned experience and a dash of Google Ventures magic.

"Let's have the right conversations after 5 days, not 5 months…"


We’re a team of global entrepreneurs who’ve built, sold, and invested in digital companies. We knew innovators like us needed a faster, safer, smarter way to get ideas to market. SmplCo is that way, built on hard-earned experience and a dash of Google Ventures magic.

Talk

to us

Every great product starts with a conversation. We dive into your vision, challenges, and goals, collaborating through discussions and workshops to turn ideas into a solid concept, laying the groundwork for what’s next.

5 Day

Prototype

In just five days, we transform your idea into a high-fidelity, clickable prototype that is ready to wow stakeholders and investors. You benefit from:


  • Risk reduction: test and validate ideas early

  • Speed: lay foundations for rapid MVP development

  • Cost efficiency: learn fast without big investment

  • Alignment: all stakeholders have clear visibility

Product

Development

First, our ultra-lean Design as a Service gives you the expert resources you need to design your MVP, when you need them. You get a full design team for the cost of a single designer. You avoid the confusion, delays, cost - and stress! - that dog most digital projects.


Next, we partner with highly skilled developers to transform your prototype into a functional product. Our network of experienced, AI-powered engineers ensures a smooth and efficient development process.


We partner with highly skilled developers to transform your prototype into a functional product. Our network of experienced engineers ensures a smooth and efficient development process, keeping quality and speed at the forefront.

Ready, set

Launch

With deep expertise in business and SaaS entrepreneurship, we help position your product for a successful launch – from refining your go-to-market strategy, to ensuring a smooth rollout.

Product

Marketing

A great product deserves great marketing. We create high-quality websites, compelling videos (ads, product demos, investor pitches), and a full suite of marketing materials to showcase your product in the best light—whether it’s a simple flyer or an expansive campaign.

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

  • Innovate

    by

    Flow 1

The

Plans

5-Day Prototype
£ 8,100
£499

Reveal your vision, test viability, and win investment with a fully clickable prototype

3 workshops & live Figma iteration

Strategic insight from industry veterans

Your own team of epic product designers

Specialist support, from AI to UI

A hi-res, clickable prototype

Pitch-ready design & brand assets

*Start-up discounts available on request*

STEP ONE

5-Day Prototype
£ 8,100
£499

Reveal your vision, test viability, and win investment with a fully clickable prototype

3 workshops & live Figma iteration

Strategic insight from industry veterans

Your own team of epic product designers

Specialist support, from AI to UI

A hi-res, clickable prototype

Pitch-ready design & brand assets

*Start-up discounts available on request*

STEP ONE

5-Day Prototype
£ 8,100
£499

Reveal your vision, test viability, and win investment with a fully clickable prototype

3 workshops & live Figma iteration

Strategic insight from industry veterans

Your own team of epic product designers

Specialist support, from AI to UI

A hi-res, clickable prototype

Pitch-ready design & brand assets

*Start-up discounts available on request*

STEP ONE

5-Day Prototype
£ 8,100
£499

Reveal your vision, test viability, and win investment with a fully clickable prototype

3 workshops & live Figma iteration

Strategic insight from industry veterans

Your own team of epic product designers

Specialist support, from AI to UI

A hi-res, clickable prototype

Pitch-ready design & brand assets

*Start-up discounts available on request*

STEP ONE

Design On-Demand
From £ 3,600
£499

/month

Launch your MVP fast, without full-time hires. Just the talent you need, on demand.

Expert product strategy & tech leadership

Full stack dev. (incl. AI engineering)

Design systems & component libraries

Complete plug-and-play skills

UX/UI design in Figma

User testing & validation

Complete launch support

STEP TWO

Design On-Demand
From £ 3,600
£499

/month

Launch your MVP fast, without full-time hires. Just the talent you need, on demand.

Expert product strategy & tech leadership

Full stack dev. (incl. AI engineering)

Design systems & component libraries

Complete plug-and-play skills

UX/UI design in Figma

User testing & validation

Complete launch support

STEP TWO

Design On-Demand
From £ 3,600
£499

/month

Launch your MVP fast, without full-time hires. Just the talent you need, on demand.

Expert product strategy & tech leadership

Full stack dev. (incl. AI engineering)

Design systems & component libraries

Complete plug-and-play skills

UX/UI design in Figma

User testing & validation

Complete launch support

STEP TWO

Design On-Demand
From £ 3,600
£499

/month

Launch your MVP fast, without full-time hires. Just the talent you need, on demand.

Expert product strategy & tech leadership

Full stack dev. (incl. AI engineering)

Design systems & component libraries

Complete plug-and-play skills

UX/UI design in Figma

User testing & validation

Complete launch support

STEP TWO

Our

Team

We’re a group of digital experts from the four corners of the globe, who are deeply passionate about bringing Big Ideas to life and making magic happen

Andreas Melvær

Managing Director

Andreas

Managing Director

Andreas Melvær

Managing Director

Andreas Melvær

Managing Director

Lasse Andresen

Partner & Unicorn Tech Developer

Lasse

Partner & Unicorn Tech Developer

Lasse Andresen

Partner & Unicorn Tech Developer

Lasse Andresen

Partner & Unicorn Tech Developer

Jingjing Li

UI/ UX Design & Data Science

Jingjing Li

UI/ UX Design & Data Science

Jingjing Li

UI/ UX Design & Data Science

Jingjing Li

UI/ UX Design & Data Science

Michael Millar

Partner & Brand Strategist

Michael Millar

Co-founder

Michael Millar

Partner & Brand Strategist

Michael Millar

Partner & Brand Strategist

Giorgiana Mihaela Bejan

UI/ UX Design

Giorgiana

UI/ UX Design

Giorgiana Mihaela Bejan

UI/ UX Design

Giorgiana Mihaela Bejan

UI/ UX Design

Bjørn Ivar Knudsen

Partner & SaaS Expert

Bjørn Knudsen

Co-founder

Bjørn Ivar Knudsen

Partner & SaaS Expert

Bjørn Ivar Knudsen

Partner & SaaS Expert

Leonardo Hernandez

UI/ UX Design Lead

Leonardo

Design Lead

Leonardo Hernandez

UI/ UX Design Lead

Leonardo Hernandez

UI/ UX Design Lead

Andras Toth

Partner & Head of Development

Andras Toth

Partner & Head of Development

Andras Toth

Partner & Head of Development

Andras Toth

Partner & Head of Development

Jeanne Irina Knudsen

UI/ UX Design & Game Design

Irina Knudsen

UI/ UX Design & Game Design

Jeanne Irina Knudsen

UI/ UX Design & Game Design

Jeanne Irina Knudsen

UI/ UX Design & Game Design

Stian Selland

Partner & Martech Expert

Stian Selland

Partner & Martech Expert

Stian Selland

Partner & Martech Expert

Stian Selland

Partner & Martech Expert

Dag Andreas Olsen

Business expert

Dag Andreas

Business expert

Dag Andreas Olsen

Business expert

Dag Andreas Olsen

Business expert

Axel Thoma

Business Strategist (CH)

Axel Thoma

Business Strategist (CH)

Axel Thoma

Business Strategist (CH)

Axel Thoma

Business Strategist (CH)