Business

Why Product Nerds Outperform Creative Designers

Tablet displaying a dashboard with graphs and metrics
Tablet displaying a dashboard with graphs and metrics
Tablet displaying a dashboard with graphs and metrics

Andreas Melvær

5 min read

Mar 5, 2025

Mar 5, 2025

Many product leads turn to overseas designers for cost savings and access to global talent. Sounds great in theory, until you realize just how much time and effort it takes to make it work.

The Common Struggles with Outsourced Designers

1. Endless Briefing. You have to spell everything out in detail. Every. Single. Time.

2. Hard to Align on Business Logic. Business logic and strategic goals get lost across time zones, cultures, and Slack threads.

3. No Extra Mile. Many outsourced designers execute exactly what they’re told, nothing more, nothing less.

It’s a common story – delays, miscommunication, and designs that don’t quite hit the mark.

SmplCo’s Smarter Approach

We’ve been on both sides of the table, building our own SaaS products and working with outsourced designers, so we know how to make outsourcing actually work. In fact, it's quite simple.

We Get Your Product. No Lengthy Briefs Needed. We understand digital products, user flows, and business goals from day one. No need to waste time explaining every decision, we just get it. Why? Because we are product nerds and own our own SaaS companies.

We Bridge the Gap Between Design and Development. Instead of you managing designers and developers, we can do it for you. We brief both outsourced designers and developers, keeping everything aligned without the back-and-forth.

We Build for Scale, Not Just for Now. Our design systems are structured for growth, with centralized styles, variables, and clear documentation. That means fewer inconsistencies, smoother onboarding, and effortless developer handoff.