Smpl minds

Here's where we share the collected wisdom of Smpl's experts, our clients, and other noted thinkers & doers in the world of digital innovation and entrepreneurship.

You'll find thoughts on key industry trends, tales of success and disaster, and our tips for getting ahead in a digital world. Let us know if there's a topic you're interested in and we'll happily get scribbling...

All Brand Business Case study Corporate Innovation Culture Digital design Digital development Digital prototype Entrepreneurs Incubators Innovation Marketing Saas start-up Start-ups Technology Workshops

All Brand Business Case study Corporate Innovation Culture Digital design Digital development Digital prototype Entrepreneurs Incubators Innovation Marketing Saas start-up Start-ups Technology Workshops

Smpl's Bjørn Ivar sitting at his desk, checking out our website

Business Digital development Innovation Marketing

The secret to designing a great business website

SmplCo UX Supremo, Bjørn Ivar, reveals the key ingredients to designing and building a successful business website...

Smpl's Michael Millar when he was a journalist, in body armour and helmet

Brand Business Marketing

“Remember, no one can taste what you taste”

Meet Michael, our Head of Marketing & Brand, as he talks about the biggest error in marketing, and going to war by mistake....

Aggressive kid calling by vintage phone

Brand Business Marketing

How to be a successful innovator, without ‘being in sales’

‘Sales’ is a dirty word to many. Here's how to do it without feeling dirty....